{"id":14521,"date":"2025-02-05T23:02:26","date_gmt":"2025-02-05T23:02:26","guid":{"rendered":"https:\/\/bogue.com.co\/?post_type=proyecto&#038;p=14521"},"modified":"2025-03-17T19:10:55","modified_gmt":"2025-03-17T18:10:55","slug":"jet-postre","status":"publish","type":"proyecto","link":"https:\/\/grupoimasd.com\/en\/proyecto\/jet-postre\/","title":{"rendered":"Jet Postre"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"14521\" class=\"elementor elementor-14521\" data-elementor-post-type=\"proyecto\">\n\t\t\t\t<div class=\"elementor-element elementor-element-83efb2a e-flex e-con-boxed e-con e-parent\" data-id=\"83efb2a\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-e9a4a02 e-con-full e-flex e-con e-child\" data-id=\"e9a4a02\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9de021e elementor-widget elementor-widget-image\" data-id=\"9de021e\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"980\" height=\"651\" src=\"https:\/\/grupoimasd.com\/en\/wp-content\/uploads\/sites\/4\/2025\/02\/1-2.39.48-p.-m-980x651-1.webp\" class=\"attachment-full size-full wp-image-14522\" alt=\"\" srcset=\"https:\/\/grupoimasd.com\/en\/wp-content\/uploads\/sites\/4\/2025\/02\/1-2.39.48-p.-m-980x651-1.webp 980w, https:\/\/grupoimasd.com\/en\/wp-content\/uploads\/sites\/4\/2025\/02\/1-2.39.48-p.-m-980x651-1-300x199.webp 300w, https:\/\/grupoimasd.com\/en\/wp-content\/uploads\/sites\/4\/2025\/02\/1-2.39.48-p.-m-980x651-1-768x510.webp 768w, https:\/\/grupoimasd.com\/en\/wp-content\/uploads\/sites\/4\/2025\/02\/1-2.39.48-p.-m-980x651-1-600x399.webp 600w\" sizes=\"(max-width: 980px) 100vw, 980px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-cab6df7 e-con-full e-flex e-con e-child\" data-id=\"cab6df7\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2c6baef elementor-widget elementor-widget-heading\" data-id=\"2c6baef\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The challenge\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1db753f elementor-widget elementor-widget-text-editor\" data-id=\"1db753f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400\">To develop a new innovation platform to strengthen the Jet brand by capitalizing on a different consumption occasion\u2014one that evokes nostalgia for the iconic flavors of Colombian desserts.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-20e6384 e-flex e-con-boxed e-con e-parent\" data-id=\"20e6384\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-5817b51 e-con-full e-flex e-con e-child\" data-id=\"5817b51\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a8d1b1a elementor-widget elementor-widget-heading\" data-id=\"a8d1b1a\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Inspiration\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bf061e9 elementor-widget elementor-widget-text-editor\" data-id=\"bf061e9\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400\">The first step was to analyze the competitive landscape of this category, understanding how other brands respond to consumer needs.<\/span><span style=\"font-weight: 400\"><br \/><\/span><span style=\"font-weight: 400\">We identified several common approaches: traditional brands exploring dessert-inspired flavors, contrasts between textures and flavors that create sensory experiences, brand collaborations, the implementation of &#8220;shareable&#8221; formats that allow portioning, chocolate as a key ingredient, and small bite-sized presentations that deliver bold flavor combinations.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-80b3bb2 e-con-full e-flex e-con e-child\" data-id=\"80b3bb2\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-063b227 elementor-widget elementor-widget-image\" data-id=\"063b227\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"980\" height=\"653\" src=\"https:\/\/grupoimasd.com\/en\/wp-content\/uploads\/sites\/4\/2025\/02\/6-980x653-1.webp\" class=\"attachment-full size-full wp-image-14527\" alt=\"\" srcset=\"https:\/\/grupoimasd.com\/en\/wp-content\/uploads\/sites\/4\/2025\/02\/6-980x653-1.webp 980w, https:\/\/grupoimasd.com\/en\/wp-content\/uploads\/sites\/4\/2025\/02\/6-980x653-1-300x200.webp 300w, https:\/\/grupoimasd.com\/en\/wp-content\/uploads\/sites\/4\/2025\/02\/6-980x653-1-768x512.webp 768w, https:\/\/grupoimasd.com\/en\/wp-content\/uploads\/sites\/4\/2025\/02\/6-980x653-1-600x400.webp 600w\" sizes=\"(max-width: 980px) 100vw, 980px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4fcf13b e-flex e-con-boxed e-con e-parent\" data-id=\"4fcf13b\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-09cf220 e-con-full e-flex e-con e-child\" data-id=\"09cf220\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7abfa67 elementor-widget elementor-widget-image\" data-id=\"7abfa67\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"980\" height=\"653\" src=\"https:\/\/grupoimasd.com\/en\/wp-content\/uploads\/sites\/4\/2025\/02\/4-2.39.48-p.-m-980x653-1.webp\" class=\"attachment-full size-full wp-image-14525\" alt=\"\" srcset=\"https:\/\/grupoimasd.com\/en\/wp-content\/uploads\/sites\/4\/2025\/02\/4-2.39.48-p.-m-980x653-1.webp 980w, https:\/\/grupoimasd.com\/en\/wp-content\/uploads\/sites\/4\/2025\/02\/4-2.39.48-p.-m-980x653-1-300x200.webp 300w, https:\/\/grupoimasd.com\/en\/wp-content\/uploads\/sites\/4\/2025\/02\/4-2.39.48-p.-m-980x653-1-768x512.webp 768w, https:\/\/grupoimasd.com\/en\/wp-content\/uploads\/sites\/4\/2025\/02\/4-2.39.48-p.-m-980x653-1-600x400.webp 600w\" sizes=\"(max-width: 980px) 100vw, 980px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d293cb4 e-con-full e-flex e-con e-child\" data-id=\"d293cb4\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-be58442 elementor-widget elementor-widget-heading\" data-id=\"be58442\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Experimentation<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c00bf35 elementor-widget elementor-widget-text-editor\" data-id=\"c00bf35\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400\">Building on these insights, we conducted a hands-on creativity session to generate ideas through real ingredient experimentation. We call these spaces Cool Kitchen\u00ae, where we allow ourselves to dream and create unique combinations.<\/span><\/p><p><span style=\"font-weight: 400\">In this space, our team, a select group of users, and a guest chef collaborated to develop innovative product concepts for the brand\u2014focusing on dessert, cookies, fillings, and chocolate as central elements.<\/span><span style=\"font-weight: 400\"><br \/><\/span><span style=\"font-weight: 400\">This methodology not only resulted in the prototyping of various flavor and texture combinations, but also helped us capture attendees&#8217; perceptions and associations with the Jet brand and the concept of &#8220;dessert.&#8221;<\/span><\/p><p><span style=\"font-weight: 400\">We found that Jet is perceived as an iconic and pioneering chocolate brand in Colombia\u2014a nostalgic, traditional, and trustworthy reference. Therefore, the innovation had to reflect the brand\u2019s origins and essence.<\/span><span style=\"font-weight: 400\"><br \/><\/span><span style=\"font-weight: 400\">Additionally, we discovered that the &#8220;dessert&#8221; concept evokes nostalgia, sharing, and emotional connections, as well as the contrast of flavors.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-297f4b7 e-flex e-con-boxed e-con e-parent\" data-id=\"297f4b7\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-46270c4 elementor-widget elementor-widget-image\" data-id=\"46270c4\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"1080\" src=\"https:\/\/grupoimasd.com\/en\/wp-content\/uploads\/sites\/4\/2025\/02\/2-14667.gif\" class=\"attachment-full size-full wp-image-14523\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1d96977 e-flex e-con-boxed e-con e-parent\" data-id=\"1d96977\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-a893f54 e-con-full e-flex e-con e-child\" data-id=\"a893f54\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-eea78cb elementor-widget elementor-widget-heading\" data-id=\"eea78cb\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Conceptualizaci\u00f3n\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3b5fc4f elementor-widget elementor-widget-text-editor\" data-id=\"3b5fc4f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400\">We evaluated the ideas generated in the session and prioritized them into six categories. Using this information, we began designing the product&#8217;s form, refining it toward a delicious final result.<\/span><\/p><p><span style=\"font-weight: 400\">We defined two key design pillars, considering the identified trends and the emotions we wanted to evoke:<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a26b58f elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"a26b58f\" data-element_type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-circle\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Desserts as an element of surprising flavor contrasts, represented through two different presentation proposals.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-circle\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Sharing and playfulness, a concept highlighting consumers' desire for experiences and rituals that encourage social connections, also represented through two different presentation proposals.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-circle\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">At the same time, we ensured that the tradition and nostalgia associated with Jet were reflected by incorporating authentic Colombian flavors.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-292b1ff e-con-full e-flex e-con e-child\" data-id=\"292b1ff\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2da21e7 elementor-widget elementor-widget-image\" data-id=\"2da21e7\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"980\" height=\"653\" src=\"https:\/\/grupoimasd.com\/en\/wp-content\/uploads\/sites\/4\/2025\/02\/5-2.39.48-p.-m-980x653-1.webp\" class=\"attachment-full size-full wp-image-14526\" alt=\"\" srcset=\"https:\/\/grupoimasd.com\/en\/wp-content\/uploads\/sites\/4\/2025\/02\/5-2.39.48-p.-m-980x653-1.webp 980w, https:\/\/grupoimasd.com\/en\/wp-content\/uploads\/sites\/4\/2025\/02\/5-2.39.48-p.-m-980x653-1-300x200.webp 300w, https:\/\/grupoimasd.com\/en\/wp-content\/uploads\/sites\/4\/2025\/02\/5-2.39.48-p.-m-980x653-1-768x512.webp 768w, https:\/\/grupoimasd.com\/en\/wp-content\/uploads\/sites\/4\/2025\/02\/5-2.39.48-p.-m-980x653-1-600x400.webp 600w\" sizes=\"(max-width: 980px) 100vw, 980px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f9d7c86 e-flex e-con-boxed e-con e-parent\" data-id=\"f9d7c86\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c5001c6 elementor-widget elementor-widget-image\" data-id=\"c5001c6\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"1080\" src=\"https:\/\/grupoimasd.com\/en\/wp-content\/uploads\/sites\/4\/2025\/02\/7-14616.gif\" class=\"attachment-full size-full wp-image-14528\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2b65149 e-flex e-con-boxed e-con e-parent\" data-id=\"2b65149\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-78063d2 e-con-full e-flex e-con e-child\" data-id=\"78063d2\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e90ddf7 elementor-widget elementor-widget-image\" data-id=\"e90ddf7\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"980\" height=\"653\" src=\"https:\/\/grupoimasd.com\/en\/wp-content\/uploads\/sites\/4\/2025\/02\/3-2.39.48-p.-m-980x653-1.webp\" class=\"attachment-full size-full wp-image-14524\" alt=\"\" srcset=\"https:\/\/grupoimasd.com\/en\/wp-content\/uploads\/sites\/4\/2025\/02\/3-2.39.48-p.-m-980x653-1.webp 980w, https:\/\/grupoimasd.com\/en\/wp-content\/uploads\/sites\/4\/2025\/02\/3-2.39.48-p.-m-980x653-1-300x200.webp 300w, https:\/\/grupoimasd.com\/en\/wp-content\/uploads\/sites\/4\/2025\/02\/3-2.39.48-p.-m-980x653-1-768x512.webp 768w, https:\/\/grupoimasd.com\/en\/wp-content\/uploads\/sites\/4\/2025\/02\/3-2.39.48-p.-m-980x653-1-600x400.webp 600w\" sizes=\"(max-width: 980px) 100vw, 980px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8af2443 e-con-full e-flex e-con e-child\" data-id=\"8af2443\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7df4b43 elementor-widget elementor-widget-heading\" data-id=\"7df4b43\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The outcome\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b8a6889 elementor-widget elementor-widget-text-editor\" data-id=\"b8a6889\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400\">After multiple iterations, tests, and trials, we created a unique flavor that evokes the nostalgia of Colombian desserts\u2014specifically the iconic strawberries and cream. We also developed a cake slice-inspired shape designed to enhance the experience of sharing.<\/span><span style=\"font-weight: 400\"><br \/><\/span><span style=\"font-weight: 400\">The result: a bite-sized treat that combines contrasting flavors and textures in a completely new and surprising way, unlike anything seen before from the Jet brand.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0ff91db e-flex e-con-boxed e-con e-parent\" data-id=\"0ff91db\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-e5c0fc3 e-con-full e-flex e-con e-child\" data-id=\"e5c0fc3\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-000d61d elementor-widget elementor-widget-heading\" data-id=\"000d61d\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Business results\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fb363cc elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"fb363cc\" data-element_type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-circle\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">The best-performing product launch for Jet in recent years.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-circle\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Achieved 149% of the 2023 sales budget.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-circle\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Reached 104% of the customer acquisition goal.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-circle\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">52 publications in high-recognition media with significant reach.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-83c45dc e-con-full e-flex e-con e-child\" data-id=\"83c45dc\" 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